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Writer's pictureKathleen Rouse

An Interview with Steve Crompton, Founder and Managing Director of Changing Social: 2024 Cultivator Award Winner for Excellence in Account Management

Changing Social has made remarkable strides in defining and refining a comprehensive customer retention and growth strategy resulting in increased retention rate of customers as well as revenue growth.

"Growth isn't just about new clients.  If you take care of the customers you already have & focus on doing a fantastic job, the revenue growth will happen." - Steve Crompton, Founder and Managing Director of Changing Social

When Steve Crompton founded the company in 2018, he had a clear mission: to empower organisations through people-centred Microsoft technology adoption and change management. Learn from Steve about Changing Social's journey and the business results they have been able to achieve by partnering with Cultivate CX.




Congratulations again to Steve and the entire team at Changing Social!





About the Authors



Steve Crompton, Founder and Managing Director of Changing Social, established the company in 2018 with a clear vision: to empower organisations through people-centred Microsoft technology adoption and change management. Drawing on his tenure at Yammer and Microsoft, Steve has grown Changing Social from a one-man consultancy into an award-winning business with a global footprint and a team of over 60 specialists. Known for his strategic foresight, Steve has driven Changing Social to achieve sustained double-digit growth, with accolades such as Best Change Project 2023 and Bristol’s Best SME 2022 highlighting the company’s impact. His leadership style combines a commitment to innovation, customer satisfaction, and a deep-rooted adherence to the company’s values. Steve’s approach ensures that Changing Social remains a trusted partner in digital transformation for some of the world’s most respected brands.



Kathleen Rouse is an Independent Consultant and has taken her 20+ years of experience maximizing adoption and increasing renewal rates to best-in-class 95%+ and 45%+ growth rates and turned them into playbooks, processes & templates for her clients to increase their customer retention and growth.





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